Whether it’s on jobsites, in contractor offices, at material dealer yards, or during industry meetings, members of the masonry trade have caught the fire of the SPEC MIX BRICKLAYER 500 movement. For the last 14 years, much of the buzz in the masonry industry has centered around one simple question, who will be the next “World’s Best Bricklayer?”
When SPEC MIX launched the competition in 2003, the event started out as a straight forward bricklaying competition to limelight the speed and accuracy of masons. Today, however, it is a phenomenon that has taken the industry by storm in more ways than one.
Celebrating its 15th Anniversary on Jan. 18 at the 2017 World of Concrete in Las Vegas, the event is renowned as the entertainment vehicle for the show’s 70,000-plus attendees. But for masonry and its supporters, the program has exploded into a full-blown marketing campaign focused on fueling the fiery pride in the trade. Perhaps it’s the flaming trowel in the SPEC MIX BRICKLAYER 500 logo that has ignited the competitive fire inside masons throughout North America and abroad.
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